Every week someone asks me: “Should I use WordPress or Wix?”

The honest answer is: it depends what you want to own.

What Wix gives you

Wix is genuinely good for getting something online quickly. The drag-and-drop editor works, the templates look decent, and you don’t need a developer. For a one-page portfolio or a simple informational site, it does the job.

The price looks reasonable — until you add the features you actually need.

What Wix takes from you

Your website lives on Wix’s servers. You cannot move it. If Wix raises its prices, changes its terms, or shuts down a feature you depend on — you have no leverage. You cannot export your site and take it somewhere else.

This is not a theoretical risk. Wix has significantly raised prices over the years. Businesses that built on Wix have found themselves effectively locked in.

What WordPress gives you

WordPress runs on your own hosting. You own the files. You own the database. You can move it to any host in the world.

It powers 43% of all websites on the internet — not because it’s the easiest tool, but because it’s the most flexible and the most future-proof.

What WordPress costs you

A decent WordPress site costs more upfront than Wix. You need hosting, a domain, a theme, possibly some plugins. You need someone who knows what they are doing — or you need to learn.

But year three onward, WordPress is almost always cheaper. And you own it.

My honest recommendation

If you want to get online in a weekend and never think about it again — Wix is fine.

If you want a website that grows with your business, that you can hand to any developer in the world, that you genuinely own — use WordPress.

I build WordPress sites for businesses in Malta and the EU. If you are trying to decide, get in touch and I will give you an honest assessment of which direction makes sense for you.